The brand was yet to be developed so we started with a completely blank slate. Having talked to the founders of VAPI and taken a look at their existing website for their main company we came up with three different brand concepts, ranging from more sleek, to more playful. They chose the sleek look, which we then implemented across the site.
We built out a service page so that potential clients could understand more about how they can work with VAPI. Plus we added many visible contact links across the website to capture potential leads.
We wanted to ensure their services rank well on search engines, meaning that their different clientele could find them and enquire. We built out a main service page with the opportunity to link through to individual service pages in the future.